LAB / 001 — SIGNAL
Not a platform. Not an agency. A lab.

We don't guess.
We test, measure,
and scale.

The Influencer Marketing Lab runs creator campaigns like a performance channel — every campaign planned, tested, and optimized against the metrics that matter.

Get your 48-hour plan See the work

Free · No commitment · Sent within 48 hours

Campaigns delivered for
FITNESS #AD
10.64%
ENGAGEMENT
DELIVERY #AD
7.3K
CLICKS
ELECTRONICS #AD
52
SALES
FITNESS #AD
10.64%
ENGAGEMENT
DELIVERY #AD
7.3K
CLICKS
ELECTRONICS #AD
52
SALES
OUTDOOR #AD
5.3M
REACH
LIFESTYLE #AD
398K
REACH
KITCHEN #AD
10.55%
ENGAGEMENT
OUTDOOR #AD
5.3M
REACH
LIFESTYLE #AD
398K
REACH
KITCHEN #AD
10.55%
ENGAGEMENT
130M+
CREATORS
3,000+
CAMPAIGNS
+38%
INSTALLS
SEC.01 — PROOF

Brands our team has delivered campaigns for

130M+
creators accessible worldwide
3,000+
campaigns delivered
2018
in influencer marketing
150M
reach in a single campaign
DATASET: LIVE FIG. 1.1 — TRACK RECORD

US-based · campaigns worldwide · focus on APAC & the Americas

SEC.02 — MODEL
Pricing

One method. Three stages.

No opaque quotes: published pricing and a forecast — reach, clicks, installs — before you commit.

01 · TEST
$4,000
S$ 5,400 ref.
One campaign. One hypothesis, one test.
  • 5–10 creators
  • Instagram · YouTube · TikTok
  • Media plan & forecast before you spend
  • Open per-creator data
  • Full ad-disclosure compliance included
Done once
02 · MEASURE
$10,000
S$ 13,500 ref.
A launch cycle. Compare and optimize.
  • Several creator batches in cycles
  • Audience & creative comparison
  • Optimization between cycles
  • Open data + reporting
  • Full ad-disclosure compliance included
2–3 cycles
03 · SCALE
from $15,000
from S$ 20,000 ref.
An ongoing program. Scale what works.
  • Monthly creator program
  • Scaling winners + paid amplification
  • Dedicated team
  • Open data + reporting
  • Full ad-disclosure compliance included
Monthly

Prices in USD. SGD shown as reference only.

Custom scope? Defined per project — talk to us.

Book a call WhatsApp
SEC.03 — POSITION
Why a lab

Everyone sells reach.
We sell results you can read.

Platforms hand you software and leave. Agencies chase reach and call it a day. We run every campaign on a hypothesis, a test, and a number you can hold us to.

Done for youData & forecastAny creatorLive metricsPaid scalingScales winners
IML — the Lab
Platform-grade technology, run by people — accountable to the numbers you care about.
Done for youData & forecastAny creatorLive metricsPaid scalingScales winners
Influencer platforms
Software, AI agents, dashboards — you still operate and approve everything.
Done for youData & forecastAny creatorLive metricsPaid scalingScales winners
Traditional agencies
Reach-first campaigns, manual picks, a PDF report at the end.
Done for youData & forecastAny creatorLive metricsPaid scalingScales winners
In-house & freelancers
Your time, your management overhead — hard to scale past a few creators.
Done for youData & forecastAny creatorLive metricsPaid scalingScales winners

A human team that operates with the rigor of a performance product — running creator campaigns since 2018.

SEC.04 — COVERAGE
Where we run

US-based. Campaigns worldwide.

US-grade influencer marketing for APAC — deep focus on Singapore and Southeast Asia, with reach into the Americas, Europe and emerging markets.

US
United States
Global HQ
SG
Singapore
Regional focus · APAC
SEA
Southeast Asia
Campaigns delivered
ALSO OPERATING IN MalaysiaIndonesiaThailandVietnamThe AmericasEurope + wherever your audience is — worldwide
DATASET: GLOBAL CAMPAIGNS ON 4 CONTINENTS

We drive & measure traffic to

For sellers who need sales, not just reach — we track creator traffic straight to your storefront.

+ more
SEC.05 — METHOD
How it works

Data. Creativity. Performance.
One method.

No black box. Here's exactly what happens when you run a campaign with us.

01/04
01 · MATCH
We match before we spend
We study your audience, find creators whose followers match it, and forecast results before a dollar goes out.
02/04
02 · ENGINEER
A custom brief per creator
Our AI analyzes what each creator's audience responds to, plus live trends, and tailors every script.
03/04
03 · LAUNCH
Live tracking, no waiting
Campaigns go live across platforms while you watch real performance — not a report weeks later.
04/04 · GOAL
04 · SCALE
We double down on winners
We see which audiences and content convert, cut what doesn't, and scale the winners.
PROTOCOL: MATCH → ENGINEER → LAUNCH → SCALE FIG. 5.1 — CAMPAIGN LOOP
SEC.06 — SCOPE
What we handle

Everything, handled for you

Platform-grade technology, run by people. You get the results and the reporting — we handle everything else, from first strategy to paid scale.

EVERYTHING INFLUENCER — ONE LAB — MEASURABLE OUTCOMES

FIG. 6.1 — SCOPE OF WORK
Strategy & media plan
Starting from scratch? We build the strategy, media plan, and forecast — so you know what to expect before you commit.
Creator sourcing & outreach
We reach any creator you need — far beyond our 130M+ database — analyze their audience, and handle every conversation.
Trends & viral scripts
We track what's working right now and craft individual, viral-ready scripts tailored to each creator's audience.
UGC content & usage rights
We produce authentic creator content on demand and secure the rights — ready for your brand to reuse anywhere.
Paid amplification
We turn your best-performing content into paid ads — TikTok Spark, Meta, and more — to scale what works.
Reporting & client service
Clear reports and a dedicated team in the loop — no dashboards to learn, no guesswork. We keep you informed.

From apps and FMCG to marketplace sellers — built for brands that live and die by the numbers.

SEC.07 — RESULTS
The work

Real campaigns. Real numbers.

Campaigns our team has delivered across apps, consumer brands, and global markets.

Get the full case
#AD creator content
METRICS: VERIFIED CAMPAIGN DATA FIG. 7.1 — SPOTLIGHT
SEC.08 — Q&A
FAQ

Questions, answered.

What founders, CMOs, and growth teams ask before they start.

Q.01What budget do we need to work with IML?
We work best with campaign budgets from $5K+ — the level where data and scale make a real difference. Every engagement starts with a media plan and a forecast, so you see the expected numbers before you spend.
Q.02What happens in the first 48 hours?
You tell us your goal, market, and budget. Within 48 hours you get a media plan with a forecast — creator mix, expected reach, clicks, installs. Free, no commitment. If the numbers work, we launch.
Q.03Which markets and platforms do you cover?
We're US-based and run campaigns worldwide, with deep focus on the Americas plus selective Europe and emerging markets. Campaigns launch on YouTube, Instagram, TikTok, X, Twitch, Pinterest, and Telegram.
Q.04How do you find and vet creators?
We match creators to your audience with data — drawing on a 130M+ creator database, and going beyond it when a campaign needs someone specific. Audience quality is checked before outreach, and every creator gets an individually written brief.
Q.05Can we reuse the creator content?
Yes — when a campaign includes UGC production, we secure the usage rights agreed before launch, so your brand can reuse the content in paid ads and your own channels.
Q.06How are you different from AI influencer platforms?
Platforms — AI-powered or not — hand you the cockpit: you still prompt, approve, chase, and own the outcome. IML is fully managed: a human team accountable for the number, running on platform-grade technology. You get results and reporting, not another tool to operate.
Q.07How do we track results?
You see performance live while the campaign runs and get clear reports at the end — reach, engagement, clicks, installs, and sales where trackable. No dashboards to learn; a dedicated team keeps you in the loop.
SEC.09 — SOURCING
Finding the right creator

130M+ creator profiles, searchable.

Matched by data, briefed one by one — across Instagram, TikTok, YouTube and X.

130M+
PROFILES INDEXED
PLATFORMS SEARCHED
Anyone
SOURCED ON REQUEST

Not in the index? We find them and bring you the offer.

Let's get started

Get a campaign plan built around your numbers.

Tell us your goal and budget. We'll come back with a media plan and a forecast — reach, clicks, installs — within 48 hours.

Book a callWhatsApp

Free · No commitment · Sent within 48 hours